As part of the final capstone project in the Thinkful Product Management bootcamp, I sought to develop a solution for a problem I and many friends have experienced: inefficient task management and online browsing. To that end, I brainstormed potential solutions with mockups, and then conducted user research and strategic analysis, to both validate the problem and hone the solution. Finally, I developed a launch plan, including development and post-launch roadmaps, and identified the most vital KPIs for success. The result is a full-fledged product concept, ready to be executed on.